Rebrand EOA decided to expand its business and add new branches of service including interiors, surface design, branding and grow studio, an urban agriculture-focused design consultancy. It was an opportunity to introduce color to represent the five segments. A new typeface was chosen for the logo and the website was completely overhauled by the fantastic Sunderland Studio. 

Email Newsletter An e-Newsletter announcing the launch of Grow Studio, an urban agriculture-focused design consultancy by EOA/Elmslie Osler Architect.

Invitation and Save the Date A postcard, notecard and envelope for a speaker event at the United Synagogue of Hoboken. I’ve been working with the Synagogue for over five years, designing collateral from posters and mailers to calendars and t-shirts. USH’s brand identity was designed by Rob Kimmel. 

Book Promotional book introducing the work of EOA / Elmslie Osler Architect. Images, type and floor plans were included for a comprehensive look at thirteen defining projects. 83 pages, 9 x 7, softcover

Identity Bookkeeping Bookkeeping is a group of young women artists bookkeeping on the side.  The main pattern is a stylized abacus that can also be like a sexy beaded curtain, ready to pull to the side. The other is an arrangement of pluses, minuses, division and equals symbols that becomes almost floral. These patterns are applied to the website, business cards and other digital and print collateral. 

CD Packaging A series of cd packaging designs for Brownbird Rudy Relic, a modern blues musician. He’s amazing. 

Identity Ping is a very personal, almost autobiographical collection of jewelry and accessories by a Chinese–American architect. The client had always felt that brackets were a symbol that expressed her feelings of otherness; not quite Chinese, not quite American. She was ready to start shopping her designs around to fancy stores and she wanted a mark that was all her own. I was able to incorporate the brackets into the word mark, for which I used a modified slab serif by Herb Lubalin. The lowercase i and the n start to look like a jeweler at her work table. The client’s spatial sensibility is complemented by this treatment as it becomes all about the negative space around and inside the letterforms. The cards are rubber stamp on kraft paper.